Well-selected and appropriately positioned images can tell a story about your business, your processes, your tourist destination, and most important, your people. Successful programs increase sales and build brand loyalty. There are two very specific actions that search engines take when they crawl and index your site that thin content …

This is a small ranking signal, but it's worth optimizing for in part due to its surprising simplicity. It is essential for large sites with many thousands of pages. However, its strategy needs to be changed with every new invention or Google and changes in search engine. Have you ever …

It's not enough to just know your keywords. You must use them in the right way to fully develop long-term SEO value. The best tactics include assigning one keyword to each page on your website and optimizing that page using on-site SEO best practices. That way you always publish SEO …

These keywords are separated by a comma (,) and can be created via the use of Google Adword's Keyword Planner Tool or via Third-Party software. If your content is consistently very short and not original the Google algorithm is likely to consider the site low-quality. There is a general consensus that …

Google and other search engines also use the text of the URL of the page to determine the content of the web page. You should use your keyword or phrase in the URL of the web page - either the folder/directory structure or the HTML file/page name itself. SEO …

Google Webmaster is useful if you want to know how many back links you have and who from, it allows you to view links to your site from other sites, and shows you which pages of your site are linked to the most. Marketing communications experts understand the need to …

Don't be too focused on creating backlinks, instead focus on the END Goal. If you want to get organic traffic to your blog post, first you need to decide what keywords you want to rank for. But instead of focusing on keywords with huge traffic, find long tail keywords with …